Wednesday, June 17, 2009

CI 5472 Post 5.1 - Viewing Log: FOX 9 News @ 10

FOX 9 News

10:00pm Broadcast

Monday, June 15, 2009


Story

Time

Top / lead story: (It looks as though this story was carried over from the 9pm report).  Local man gets stuck in quicksand-like mud near White Bear Lake:  Reporting live from White Bear Lake, Tom Leyden discusses a man who somehow got himself stuck in freezing, quicksand-like mud in a bog near the lake.  As Tom Lyden discusses the details, his back is turned to a barely lit swamp (he doesn’t make it clear if this is the exact swamp where the man got stuck).  The screen then cuts to footage of rescuers discussing the uniqueness of the situation, and the things they believe the man did “right” that were most likely responsible for his escape from the mud alive - he stayed calm, didn’t thrash around, and evenly distributed his weight to keep from sinking further.  After cutting to an exterior shot of Region’s hospital, Tom Lyden announces that the man is being treated for hypothermia, but is otherwise fine. 

~2 minutes / 30 seconds

Local news story: The search is now on for a missing 10 year old boy from Beltrami County of Black Duck, MN:  After showing a close-up head shot of the boy, a description is given of what the boy was wearing before going missing.  However, audience is not advised to contact the authorities if the boy is sighted, nor is any authority contact information given if such a sighting occurs. 

~20 seconds

Local news story: Disabled NE Minneapolis woman targeted by thieves: Screen immediately cuts to extreme close-up of woman with a severely bruised / beaten looking face, describing that as she was reading her bible by the lake as she routinely does, she was struck on the head by a pipe and robbed.  As she is telling her story, the screen cuts between shots of the bench that she sat on to read her bible, the walker that the woman uses, the bible itself, and an embroidered cross that she keeps with her.  No description of any possible suspects is given. 

 

~2 minutes

Local / national news story: First swine flu death in MN:  Reporters urge that the child that died had complications possibly contributing to their death; However, these specific complications are not described.  Screen then cuts to an “expert” urging the public not to panic; however, this experts name and title are never cited).  Screen then cuts to pictures of scientists doing random lab work as reporters continue to urge people not to panic.

~1 minute / 45 seconds

National news story: Chinese vaccine maker hopes to have HIN1 vaccine by end of July: Reporters explain that unfertilized chicken eggs are used to engineer and test vaccine. Screen cuts to shots of scientists working with chicken eggs as reporters explain.

 

~20 seconds

Local news story: Police chief gets recommendation: Screen cuts to photo of the police chief in full uniform.

~10 seconds

Local news story: Pawlenty holding meeting to discuss state deficit: Reporters state that “School’s, local governments, hospitals, and colleges are bracing for impact.”

~15 seconds

International / local news story: Protests in Iran following election of Ahmadinejad: Screen cuts to video of streets filled with protestors in Iran.  Screen then cuts to images of writing in Arabic. 

 

Transition…

 

Students gather on UofM to protest Ahmadinejad: Screen cuts to video of students protesting on UofM campus as reporters state that protestors demand an investigation into election fraud.

~30 seconds

Local news story: Nomination of police officer of the year: Cut to photo of nominee.

~15 seconds

Consumer story teaser #1: Technology designed to help keep golfers safe: Screen cuts to images of golf course, golf golfers, and what looks like a GPS system.

 

Lifestyle story teaser #1: How your diet can give you more beautiful skin: Screen cuts to images of fish, berries, and vegetables.

 

 

Sports story teaser #1: More news on Brett Favre’s possible future with the Vikings?  Screen cuts to images of Brett Favre.

 

Ads / commercial break: House, Mental, Wisconsin Dells, Blue Cross Blue Shield, Subway, La Quinta Inns and Sweets

 

National / Local news story: Drop in postal office revenue may affect your mail delivery:  Reporter emphasizes the word “your” as they read this headline.

~10 seconds

National news: Airlines still doing poorly

~10 seconds

National / local / consumer news: How to protect your trees from the Emerald Ash Bore

~30 seconds

Continuation of consumer news story: Technology designed to help keep golfers safe: As the screen cuts to the golf course, course representative walks viewer through a weather system designed to alert golfers of impending sever conditions by sending alerts to view screens attached to the course’s carts.  Reporters use “cute” golf lingo / metaphors during report:

 

“When it comes to lightening, you rarely get a mulligan.”

“When it comes to lightening strikes, the number 0 is the par for the course.”

~3 minutes

Weather: Before jumping into national and local weather conditions, meteorologist Ian Leonard dove-tails previous story by briefly discussing lightening safety, tornado safety, and lightening / tornado statistics.  As he discusses these tips and statistics, screen cuts to dramatic still images of lightening and tornadoes.

~4 minutes / 30 seconds

Local news story: 2009 Special Olympics kicks off.

~15 seconds

Lifestyle story teaser #2: Food you should be eating for healthier looking skin: Screen cuts to images of fish, berries, fruit, and vegetables.

 

Sports story teaser #2: More news on Brett Favre’s possible future with the Vikings?  Screen cuts to images of Brett Favre.

 

Ads / commercial break: TMZ, preview of Tuesday morning newscast, Wal-Mart,  Progressive Auto Insurance, Chaos Water Park, Rainbow Foods

 

Continuation of lifestyle news story: Food you should be eating for healthier looking skin: Dr. Nicholas Periton, dermatologist and author, discusses the types of food that promote tight, wrinkle free, healthy looking skin including fruit, vegetables, berries, small amounts of meat, and water.  While Dr. Periton describes these foods, the screen cuts to images of the foods that he is describing, images of various women looking at themselves in the mirror and appearing to be self-conscious as they touch their faces, and close-up shots of people measuring their waist lines.

~2 minutes

Sports news story teaser #3: More news on Brett Favre’s possible future with the Vikings?  Screen cuts to images of Brett Favre.

 

Ads / commercial break: Seinfeld, Fantasyvictory.com, Titanic Exhibit, Menards, Visa, Atlantis Pool and Spa, Appliance Mart, Subaru

 

Continuation of spots story: More news on Brett Favre’s possible future with the Vikings?  Sports reporter discusses Favre’s appearance on the sports show “Joe Buck Live” where in response to the question “Will you be playing for the Viking’s next year?” Favre responded “Maybe, it depends on how my arm feels.”  The screen then cuts to a video clip from “Joe Buck Live” where the viewer sees and hears Favre utter such profound, highly anticipated words.

 

Sports reporter then quickly runs through coverage on the MN Wild possibly getting a new coach. 

~5 minutes

Ads / conclusion of news cast: Valley Fair, Slim for Life, Glove University

 




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